I had such a fun time speaking with you about the concept for this campaign. It’s so fun, liberating and innovative. Let’s bring the excitement and dynamism of Appy Fizz to life through bold, innovative spots that plunge us deep into the product’s crisp, refreshing, fizzy delight.
Appy Fizz’s bold new design demands a cool, immersive, sensory experience that leaves a lasting impression with our audience. With this campaign, we’ll showcase an attitude and style that is equally approachable and aspirational.
Here is how it will go down.
1
A treatment by
Director's Name
SCRATCHBOX
This is a vibrant, fun, kinetic celebration. One that takes us on a boundless journey from portals to tunnels to chasms and beyond, from the macro to the micro, from ramped-up energy to slowed-down beauty.
We’ll push the bold tone and look of past Appy Fizz campaigns to an unprecedented place, using awe-inspiring camerawork, hypnotically beautiful sets, daring performances, and precise choreography.
“Reviews are important for gaining trust. Highlight reviews from customers here.”
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“Endorsements from real customers lend a personal touch to a website.”
I had such a fun time speaking with you about the concept for this campaign. It’s so fun, liberating and innovative. Let’s bring the excitement and dynamism of Appy Fizz to life through bold, innovative spots that plunge us deep into the product’s crisp, refreshing, fizzy delight.
Appy Fizz’s bold new design demands a cool, immersive, sensory experience that leaves a lasting impression with our audience. With this campaign, we’ll showcase an attitude and style that is equally approachable and aspirational.
Here is how it will go down.
MOTION
DYNAMIC DYNAMIC DYNAMIC
PERSPECTIVE